In partnership with Direct Relief, The Vaseline® Healing Project is an aid effort to provide dermatological care, Vaseline® Jelly & medical supplies needed to help heal the skin of people affected by poverty or emergencies around the world.
Why do we do this?
While issues such as lack of food, water and shelter are the first to be addressed in emergencies, skin conditions, especially when left untreated, can lead to greater problems.
Since first patented in 1865, Vaseline® Jelly has been used to help protect skin, so the brand felt they had a unique role to play in helping others. After all, Vaseline® Jelly has been used by oil riggers, polar explorers, and doctors and soldiers in war zones. Truly, this ordinary jar of Vaseline® Jelly has played a humble role in an extraordinary range of circumstances.
Now we’re taking it even further. Our ambition is to help heal the skin of 5 million people living in poverty or emergency situations by 2020.
Our partner: Direct Relief
Direct Relief is an international humanitarian aid organization, active in all 50 U.S. states and over 70 countries, with a mission to improve the health and lives of people affected by poverty, natural disasters, and other emergency situations. Direct Relief works with healthcare professionals and organizations on the ground and equips them with the essential medicines and supplies they need to help people recover.
Through our partnership with Direct Relief, The Vaseline® Healing Project is striving to help heal the skin of millions of people. We hope to achieve this goal by:
- Donating Vaseline® products and medical supplies to be distributed to Direct Relief’s existing global network of hundreds of clinics and hospitals in the U.S. and around the world, as well as placed into a variety of relief kits, such as midwife kits, emergency medical backpacks, and emergency hygiene supply kits for displaced families. This year, Direct Relief will provide over 1 million Vaseline® products to those in need.
- Sponsoring dermatologists to go on medical missions to treat patients in resource-poor communities or those recovering from natural disasters or other emergencies. For many of the patients treated on missions, this will be the first time they have had the opportunity to receive dermatological care in their lives. Other doctors and specialists are also provided by The Vaseline Healing Project, and all treatment and prescriptions are provided to patients for free.
- Developing and deploying training for community health workers to help correctly diagnose and treat skin conditions.
Through our partnership with Direct Relief, The Vaseline® Healing Project has already helped almost 2 million people in 39 countries across the world – from bringing dermatological care to Syrian refugees in Jordan to treating thousands of people in Southern India with a variety of painful skin conditions.
We have offered free training to nurses on diagnosing and treating skin conditions in resource-poor communities in South Africa, brought a team of dermatologists to provide free treatment for the citizens of Dallas, Texas, and provided care to hundreds of people in the Philippines recovering from the devastating effects of Typhoon Haiyan.
Find out more about Direct Relief at www.directrelief.org